How Has the U.S. Timeshare Industry Fared in the Post-Pandemic Economy?

Despite persistent inflation, U.S. timeshare sales volume and rental revenues have both more than doubled since their 2020 lows

Source: SellMyTimeshareNow analysis of ARDA’s 2025 State of the Vacation Timeshare Industry data | Image Credit: SellMyTimeshareNow

While demand for traditional vacation homes has weakened, the U.S. timeshare industry has followed a markedly different path since the pandemic downturn. Data from the American Resort Development Association indicates that timeshare sales volume reached lows of $4.9 billion in 2020, while timeshare rental revenue was just $1.3 billion, reflecting the sharp disruption to leisure travel during the first year of the pandemic.

The industry recovered quickly in the years that followed. By 2024, timeshare sales had risen to $10.5 billion, up 114.3% from its 2020 low, while rental revenue increased to $3.2 billion, a gain of 146.2%. That rebound suggests that even as inflation and higher interest rates have made large real estate purchases more difficult, many consumers have continued to spend on vacation access through ownership models that typically require less long-term financial commitment than buying a second home outright.